FR Reviews | Crystal Pepsi (2016 Edition)

There are countless products presented to customers only to be discontinued a short time later. On a rare occasion, these items with develop small but vocal fans. Me? I long for a Hi-C Ecto Cooler or a Mickey’s Parade Ice Pop. Few will remember it, but Sobe briefly had a soda similar in flavor to Dr. Pepper or Mr. Pibb called Mr. Green. I would go to great lengths to see that on the shelf again.

…but, as far as I’ve seen, few of these items have had the same impact as something any kid from the 90’s should remember…

I’m talking about CRYSTAL PEPSI.

Created in a time when people were more concerned with food coloring than calorie or sugar intake, Crystal Pepsi was the “natural” healthy (?) choice for consumers. Even if you don’t remember drinking Crystal Pepsi, surely you remember the (now, completely ridiculous) commercial promoting it. However, maybe that’s why it didn’t last. Folks saw through the high dollar campaign, promoting clear sugar poison. It’s a lesson that people who swear that Mexican Coke is better than U.S. Coke because it’s the corn syrup that will kill you should probably take note of.

With all of that said, I was also one of those people who loved the novelty of clear Pepsi, and wished the beverage was still around. If only because, if any drink was going to make a comeback, I figured it would be Crystal Pepsi.

And so, a few months ago, in promoting a new app, Pepsi held a contest where a limited number of people would win a new batch of Crystal Pepsi… and I was one of those winners!

At the top of the page you’ll find my second FR Review, presenting my thoughts on Crystal Pepsi.



Below, you’ll find the incredibly bad commercial that coincided with the launch of Crystal Pepsi:

And, while we’re at it, I’ll include this incredible Saturday Night Live parody:


Cold Funk – Funkorama by Kevin MacLeod is licensed under a Creative Commons Attribution license (…)

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Caleb K. Wilson

Caleb Wilson serves as the Digital Content Marketing Manager for the Media Resources Center at Wichita State University where he maintains the online presence for the Media Resources Center, Wichita State TV, and the Instructional Design & Technology teams. Previously, he worked as the Social Media and Marketing Coordinator for KWCH-TV and Sunflower Broadcasting, Inc., managing social media accounts for the company's many brands, training journalists and staff in digital best practices, and contributing on-air as the weekly "Tech Talk" segment digital expert.